Design is fundamental in our daily lives, and it would be no different in a Digital Marketing strategy. Visual content is increasingly a trend for online communication.

Imaging tools

The look of a website or blog is critical to success and to generating a connection with the reader. It is important to find a visual identity for the company and design is fundamental in this.

We went through giving a list of sites where the design is free:

  • Canva;
  • Photoshop;
  • Ilustrator.

Video tools

In addition to images, videos are one of the most consumed types of content on the internet and one of the most loved by the public.

Investing in a video strategy can greatly enhance your marketing strategy.

Tools for editing videos, adding effects, creating vignettes, making motion graphics, among other things.

Among the most popular are:

  • Adobe Premiere;
  • Final Cut;
  • After Effects.
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